Effective Presentation: Tactics and Strategy for winning over your audience
Duration 2 days
Objectives
This very enjoyable and engaging course will give you a thorough grounding in the tactics and strategy of successful presentations - including clarifying your objectives, understanding your audience, and even coping with nerves!
This course shows the steps you need to take to be able to present to your audience with confidence, to react appropriately to questions and deftly deflect curveballs
and crucially how to get your message across with the maximum impact.
At the end of the course you will be able to
- manage nerves before and during a presentation
- idnetify your own natural style of delivery
- be confident in generating your key messages
- present them effectively to challenging audiences
- manage your audience effectively
- convince your audience of your key messages
- positively influence your audience to take action after your presentation
Requirements
There are no specific requirements for this course, this course is suitable for anyone who needs to present effectively as part of their job role.
Course Outline
Overview - the need to present effectively
Why we need to present effectively
Why presentations often fail
Communication is always 2-way!
Measuring successful presentations
Learning from our mistakes
Using Strategy to achieve your goal
Working out what you want to achieve
Deciding if a presentation is the right way to go
What do we mean by strategy?
Finding tactics that will work towards your goal
Contingency
reacting effectively when things go wrong
The art of Presentation - the key steps
Identifying the best format for your presentation
Preparing written content
Designing visuals and handouts
Rehearsing effectively vs ineffectively
Giving the presentation
The visual side of presentation
Why your appearance is very important
Knowing how to dress for your audience
Body Language - key tips
Common mistakes
Managing nerves
You are never alone when you present!
Nerves are not entirely a bad thing!
How to manage your nerves
The importance of preparation to reduce fear
Factors that contribute to fear
Factors that help reduce fear
Methodology for effective presentation design
The basis of effective presentation and its origins
What methods are used by CEOs and top consultants
Designing your presentation where do you start?
Identifying when and where to use speaker support
Making sure speaker support eg graphic slides add value
Designing in flexibility - what if the equipment fails!
Understanding your audience
Why knowing your audience is key to success
Making sure the right people attend your presentation
Working with your audience - being interactive
Making sure your audience know what you want from them
Should you allow audience members interrupt?
What if no-one says anything?
Managing QandA effectively
Reacting appropriately to your audience responses
Researching - ask the right questions of the right people
Wrap-up
Q and A
Recommended reading and other resources
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