Project Management for Creative and Media Managers
Duration 4 days
Objectives
Through a combination of explanation, demonstration and group exercise you will gain an in-depth understanding of the creative project lifecycle, critical roles and responsibilities, and common pitfalls and how to avoid them. The workshop will be centred on best practice in creative and technical production and is supported by a series of case studies and in-depth, practical group exercises. At the end of the course, you will have learnt:- - how to run a creative or media project
- which qualities you need to perform as an effective project manager
- the importance of project management when managing creative and media projects.
Requirements
This course is designed both for creative and media managers, team members and other people who are responsible for planning, managing or monitoring creative and related media projects. In particular, it will benefit New Media project managers, studio managers, team leaders and creative studio or creative development staff.
Course Outline
Project Management Overview
• What is a project?
• How does a project differ from normal production?
• Factors which contribute to project success and failure
The Project Lifecycle
• From Startup to Closure
• Budgets vs Business Cases
• Project Specifications
Roles and Responsibilities
• The Role and Qualities of the Project Manager
• Project Roles
• Client or Business Roles
• Management roles
• Other Roles
• Managing a Technical Team
• Managing a Creative Team
• Managing Suppliers and other contributors
Planning a Project
• What is a Plan?
• Why plan?
• How to plan projects
Managing Quality
• What is Quality Management?
• Planning for Quality
• Active management of Quality
Managing Risk
• Identifying Risks
• Managing Risks
• Creative vs Technical risks
Managing Change and Issues
• The need for control of change to specifications
• How to manage Changes and Issues
• Cleint control of project changes
Monitoring and Control
• Managing a project when it is underway
• Tracking project progress against plans
• Controlling the team
• Managing the Project Finance
• Reporting Status
Managing Client Expectations
• Why are client expectations so important?
• Getting a clear understanding of what the client really wants
• The importance of clear briefs and specifications
• The important of clear contracts
• The importance of reciprocal deliverables
• Dealing with client requests outside agreed deliverables
Communications
• Team communications
• Management communications
• Other Stakeholders
Completing the Project
• Importance of analysing project experience
• Documenting and reporting Project Completion
• Looking after the team
• Post implementation reviews
• Getting feedback from stakeholders
• Getting feedback from clients
Getting Help
• Project Support
• About formal methdologies
• Example Methodologies and Toolkits
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